Clik here to view.
The @davebing Experiment: A Reputation Management Case Study for the Detroit...
Who stole Dave Bing’s Twitter? If there’s one thing we’ve learned from President Barack Obama’s 2008 campaign, it’s that social media is just as important, if not more important than all other forms of...
View ArticleClik here to view.
Is Facebook Really Ready for the Public Eye? We’re Not so Sure
We’ve said it before, and we’ll say it again: the Internet evolves in dog years. Technology moves so fast that it’s hard for many of us to keep up sometimes. But that doesn’t stop TM Social Media...
View ArticleClik here to view.
Good Reputation Management Tactics are Essential to Online Success
The fact that metro Detroit wasn’t hit by “Snowmaggedon 2012″ last week isn’t the only thing we have to be grateful for. We’re also grateful for President Obama’s “Consumer Privacy Bill of Rights in a...
View ArticleClik here to view.
Google Updates Panda & Changes How it Evaluates Links
Winter may be on its way out of Michigan (albeit slowly), but there are more Google Panda updates rolling in. The latest update to Google Panda is just one of several topics TM Copywriter and Social...
View ArticleClik here to view.
Google Venice and the Year of Localization
In February, Google published a list of 40 changes it was making to its search algorithm, but a few of those changes flew way below the radar. One in particular, Google Venice, is going to...
View ArticleClik here to view.
Are You Ready for Google’s Over-Optimization Penalty?
Aside from everything else it does well, Google is very good at keeping SEO professionals on their toes. Last week at SMX, Google’s Matt Cutts announced that the search company is working on an...
View ArticleClik here to view.
Facebook Search Engine & Bad Link Warnings are Coming
As always, the world of SEO and social media is in a state of constant change. One of the biggest changes announced recently is that Facebook could be (and probably is) developing its own search...
View ArticleClik here to view.
SEO Guru Todd Malicoat Comes to Town
When it comes to knowing the latest happenings in the world of search engine optimization, few people are as knowledgeable as Todd Malicoat. Todd was kind enough to make the journey all the way from...
View ArticlePubcon Discount Coupon – New Orleans 2013
Interested in going to Pubcon New Orleans 2013 this April to see me speak on Reputation Management? Want a 20% off coupon? Well, use this one and save some cabbage! Use Pubcon coupon code: rc-6489520...
View ArticleA Basic SEO Checklist for Your Website
A lot of people ask me if there’s a trick to getting ranked No. 1 in Google for a specific keyword or keyword phrase; the short answer is “No.” And while you can’t just flip a switch to rank high for...
View ArticleClik here to view.
Is Twitter Back on the SEO Wagon?
It’s been just over a year since Twitter killed Google’s realtime search by not renewing their agreement with the search giant. Previously, Google had access to every public tweet and it was those...
View ArticleClik here to view.
Google Announces Disavow Link Tool in Webmaster Tools
During the lunch keynote in Las Vegas at Pubcon 2012 Matt Cutts, Chief SPAM Engineer at Google announced the Disavow Links tool to Webmaster Tools. I managed to grab half of the presentation in an...
View ArticleClik here to view.
Google Authorship is the Next Big Thing in SEO
If the Trademark Productions crew learned anything at PubCon Vegas 2012, it’s that Google Authorship is one of the biggest factors in SEO today. That, along with the new Disavow Links tool, is what TM...
View ArticleClik here to view.
Pinterest Gets Business Friendly & Authors Get Analytics
Yet again, the web industry has proven itself to be extraordinarily fluid. There are few industries that regularly face the paradigm-shifting changes we do on what seems like a weekly basis. This week...
View ArticleSEO 2012 in Review, Link Building in 2013 & Google Top 10
Wow. 2012 has been a big year for SEO. We’ve seen Penguins roll into town and tear SERPs up, over-optimization penalties and more Panda updates than I want to count. It’s these “big” changes that TM...
View ArticleClik here to view.
Instagram Goes Back on TOS & Facebook Gets Local Search
For many people, the end of the year is a hodgepodge of too much to do without the necessary time to do it, and sometimes things get a little sloppy in the process. That was certainly the case earlier...
View ArticleClik here to view.
Google Gives Us Panda 24 & Updates Google Analytics
There’s no such thing as a slow week in the world of search and social media. Especially when Facebook and Google are vying for the time of users. This week, we saw Google throw another Panda update...
View ArticleGoogle Panda Turns 2 & Why Links are Still Important
With another week comes another Trademark Productions podcast. This week, we discuss how link building hasn’t gone away, Google Panda’s second birthday and a few other fun tech topics like Google...
View ArticlePubCon Discount Coupon Code – New Orleans 2013
Interested in going to Pubcon New Orleans 2013 this April to see me speak on Reputation Management? Want a 20% off coupon? Well, use this one and save some cabbage! Use Pubcon coupon code: rc-6489520...
View ArticleClik here to view.
Big SEO Updates are Coming, Are You Ready?
On May 13, Matt Cutts released a video to discuss some major SEO changes in the summer of 2013. When do these changes start? I suspect they’re rolling out now now and should be complete by late...
View Article