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Channel: Dwight Zahringer – Trademark Productions
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True or False Friday – Fresh Content & SEO

Q: I keep hearing that it’s best to add fresh content to your website on a regular basis for search engines? Is this true, and if so, how frequently? A: Actually, you don’t need to all the time. Unless...

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True or False Friday – Spying on a Competitor

Q: Is it possible to spy on a competitor online and see where they are focusing their marketing efforts? A: Yes, to an extent. The recent advances in technology and the totally awesome free tools...

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True or False Friday – The META Keyword Tag

Q: I hear that search engines no longer recognize the use of keywords in the META Keyword tag on a website page as useful anymore. Is this true? A: Correct. While some reports have shown that Yahoo!...

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True or False Friday – Link Building

Q: I know link building is important when it comes to my ranking factor. Recently, I was approached by a few link building teams overseas who run programs that are actually affordable. Are these good...

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DigitalPoint & FileMakerPro Affiliates Indicted for EBay & CJ Cookie Fraud

Wow, amazing on how things work out. Back in my early days of “link humping” and SEO I used to spend hours in SEOChat and Digital Point forums. Talking with people and looking for ways to get links....

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Letter From The Prez: What’s Your Next Great Idea?

It’s time to start making something. How many times have you listened to someone’s story about “…I had that idea about (insert awesome popular website company) and if I would have executed it, I would...

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True or False Friday – What are Geolocation Games?

Q: What are geolocation games? Is there an opportunity for my company to utilize them for marketing purposes? A: A location-based game (or location-enabled game) is one in which the game play somehow...

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True or False Friday – Paid Links?

Q: It is well known that the more links you have pointing back to your website will help to increase your “backlink profile.” A common topic online and at conferences over the past few years is whether...

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True or False Friday – First Page Rankings

Q: I have been paying a SEO company for 9 months to help our company rank for a competitive keyword phrase. Last month we reached the first page and are approaching a top 3 position. Our contract is...

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True of False Friday – Article Submission for SEO

Q: True or false, writing articles and submitting them to Article Based websites is a good SEO tactic? A: TRUE – That is if it’s  done properly. Writing articles is a great way to deliver more link...

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Questions To Ask Your Potential SEO Provider

So, you’ve finally decided that you need a helping hand with your Search Engine Optimization (SEO)? There are a lot of folks out there who will talk to the talk, but here are some things you might...

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True or False Friday: Moving a .COM to a .ORG

Q: True or false, it is possible to change your website’s domain extension from a .COM to a .ORG and preserve all the rankings and PageRank? A: True, it is possible and can be done with a 301 redirect,...

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Boycotts, iReports and SEO… Oh, My!

Remember when times were simpler? I hear the question “What would we do without the internet?” quite a bit these days, but I also remember a time when folks said “What would we do without pagers?” and...

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True or False Friday: Keywords in a Domain

Q: Keywords in a domain name help with SEO, true or false? A: We get asked this all the time. Matt Cutts of Google states that they do help in some way to your overall SEO score. There are mixed...

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Delightfully Thought-Provoking Social Media Tech Tips for...

Business is business, right? And while Whoopi Goldberg’s character found herself in trouble for exchanging dating advice and recipes with customers from other countries in “Jumping Jack Flash,” she did...

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What Twitter’s New Ad Model Could Mean To You

It was bound to happen, right? If an airline can charge flyers to use the bathroom, for a blanket or for the honor of boarding early with the first class passengers, then Twitter was going to discover...

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True or False Friday: Broken URLs Still Useful?

Q: Broken URLs that point to your old site or old, outdated content that’s no longer there can help your current site, true or false? A: True.  Utilizing Google Webmaster Tools and downloading the...

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If Only Farmville Allowed Players to Water Their SEO Words

Uttering the words “search engine optimization” often strikes fear into the hearts of business owners the world over, yet saying “Farmville” makes faces light up in delight…and it’s not even a real...

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True or False Friday: Is Facebook Business-Friendly?

Q: A Facebook page can’t help your company, True or False? A: False. But it depends entirely on how you use it. First, that page would be categorized as a “Fan” page where folks click on the “Become A...

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National Breast Cancer Awareness Month

What’s the first thing you think of when you hear the word ‘October’? I’m partial to donuts and cider…and Halloween. Okay, maybe the sight of leaves falling from the trees and the smell in the air—at...

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